Social Media and Social History
Saturday morning saw me arrive bleary-eyed in Leeds to give a presentation to the Social History Curators Group about ‘Social History and Social Media’ - essentially a look at three key questions confronting the Social Historian in the digital age:
- Given that everyone’s experience and creative output is now spread across an extraordinary range of channels and platforms, how can we hope to curate digital Social History?
- Given that two of the central tenets of the new generation of digital services are collectivism and radical trust, what is the redefined role of a curator going to look like and how do we communicate it to the public?
- To what extent can the new technological tools, and the philosophies hich underpin them, be harnessed to the work of capturing and curating social history?
A fundamental argument in all of this is that this kind of challenge is not new to the Social Historian - given that the role of social history is to “assimilate, digest, interpret and reflect back to society the great socio-cultural, demographic, economic and consumer shifts which shape contemporary culture”, then they have been getting to grips with the accelerated pace of social change ever since the invention of the printing press and the inception of the Industrial Revolution.
Using the example of the Twitter and Flickr coverage of the Dean Street fire in Soho last week, I looked at the issue of the sheer volume of social and ephemeral material arising from contemporary digital culture, and argued that the only way we could hope to curate it is by enabling users to become their own curators. Hence a new phrase ‘citizen curators’, joins the ‘citizen digitisation’ refrain from the previous week’s JISC conference.
I argued, as I have many times before, that as the first wave of web2.0 recedes, it is leaving in its wake a new draft of the social contract with our users. Whether this new draft is a game-changing rewrite still remains to be seen, but for culture, I put forward the following set of clauses for this new contract:
- You will talk, and we will listen
- They’re your collections
- Many voices is better than one
- We will come to you
- You have a fundamental right to Culture
- We will provide the platform for Culture, but it’s not our job to construct it
It seems likely that, as we face a new political administration, a nation in economic difficulty and increasing competition for diminishing public resources, this new direction could form the basis of a kind of New Deal for Museums - a new vision in which we fundamentally rewrite the public understanding of what we can do, both as venues, as learning providers and increasingly as public service broadcasters and service providers.
This, ultimately, is the idea behind this blog, and behind the OpenCulture initiative of which it is a part. From recent conversations, it seems increasingly as though the time is right for a very different kind of dialogue about where the sector can go from here.
As ever, the SHCG audience were brilliant, and my thanks to Kitty Ross and the organisers for an interesting (and thought-provoking!) day.
The slides from the presentation are available from Slideshare.
July 13th, 2009 at 2:53 pm
As a member of the audience that saturday morning it was interesting to hear the presepctive fro the cutting edge of new technology. The conference was partcularly interested in the role of social history curators (and museums) and how they dealt with the increasing demand for the the user to become active particpant. Although that debate began within SHCG in 1982!
Museum curator as communicator and agents of empowerment seemed to be the consensual answer and new technology is just another tool to the SHCGer. It might seem very confident but SHCG advocates feel new technology is not a game changer, merely another way of getting the ball in the net (too many sporting metaphors). 20 years ago it was Peoples’ shows and workers lives on video!
As an aside Nick’s comment about local government IT managers did raise a roar of approval. At the moment I am sitting at a desktop that has its sound card disabled with limited access to the USB port. Having said that we lhae links/and use Flickr and facebook for work with apparent acquiscence from the powers that be and our IT guys has his own blog on the council intranet.
July 24th, 2009 at 4:42 pm
[...] Social Media and Social History… Open Culture [...]
July 26th, 2009 at 2:52 am
Thanks for the posting Nic. I’m interested in the response to the talk as you raise many interesting and vital points. I like the idea of citizen curator. More than ten years ago we tried valiantly to come to terms with the notion of virtual curator but in truth, the technology just wasn’t up to it and the infrastructure required was costly, difficult to build and often faded away…
Today we have the aggregators, search engines and digital content to revisit this notion and consider the citizen curator as a viable and important addition to the cultural program. Even so, I wonder whether the five points you make still sound alittle one way. Perhaps we need to consider:
They’re our collections
Many voices are critical to the interpretation of culture
We will attempt to go where participation takes us.
We will provide the platform for Culture, the training and advocacy to support it and we would like to work together to construct the content.
It is a different dialogue and one which will take time to be assimilated in our institutions. Until we have significant impetus to do so (and economic difficulty may be that impetus) then I fear that the first wave of social media will become a fond memory and one which is increasingly seen as secondary to curatorial practice.
I wrote a post about agents of cultural change at http://digitalheritage.wordpress.com/ to try and address some of these issues. I would be interested in your comments.
July 28th, 2009 at 4:37 am
Hi Nick
Thanks for your response to the Cultural Change posting. I’ve republished at http://www.museum30.ning.com where the conversation continues!
Cheers